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14-inch MacBook Pro: $1,999 from $1,699
16-inch MacBook Pro: $2,999 from $2,499
MacBook Air: $1,299 from $1,099
iPad: $449 from $349
iPad Air: $749 from $599
iPad Mini: $599 from $499
11-inch iPad Pro: $1,199 from $999
13-inch iPad Pro: $1,499 from $1,299
iMac: $1,499 from $1,299
M4 Max Mac Studio: $2,499 from $1,999
HomePod: $349 from $299
HomePod Mini: $129 from $99
Apple TV: $199 from $129
Vision Pro: $3,699 from $3,499
Also very strange, if you try to upgrade RAM or storage, it doesn't show you the prices, you have to click "see pricing and changes" and a new dialog window opens showing you only the price of the complete device with the upgrade you selected. It doesn't even tell you the price of the upgrade. If you want to see the others you have to go back and select each individually and open a new dialog box and do math again. So weird.
They don't want the bad press of openly gouging people for that, especially with how bad prices are already.
They didn't seem to mind the bad press for the last 20 years...
Quite true; this seems to be the standard practice, however, for companies when they want to keep the high prices hidden from casual viewing and commentary.
Apple TV got one of the biggest percent increase looks like from just a quick scan.
I bet they’ve been waiting to increase that one.
Funny enough, the other day when the Steam Machine pricing was announced, I noted that where Valve are charging £90 per 500gb for storage when upgrading from 500gb to 2tb, Apple were charging £267 per 500gb for the same upgrade in an iPad Pro.
That has now changed.
Apple are now charging £300 per 500gb when upgrading from a 500gb ipad to a 2tb iPad.
Three. Hundred. Pounds.
Yeah with those prices you’d expect the ram/storage inflation was already taken into account…
No! Not the Vision Pro!
Apple users are the least likely segment to stop buying the product even if they increase price by 500$. "Expensive and exclusive" is part of the brand.
That is part of it, but not the whole story.
In the PC vs Mac story, Mac has evolved to appear to respect your privacy more than Windows.
It is also seen as an OS that gets out of your way and allows you to focus on work, while Windows is seen as a billboard of ads and annoyances.
I am not saying either is 100% true, however, this is my impression after 15 years as an IT guy speaking with users.
"Expensive and exclusive" is part of the brand.
That’s why the MacBook Neo is putting up numbers, because it’s expensive and exclusive. /s
IME Apple phones often end up cheaper over the life of the device because they get updates for 5+ years. Not everyone needs a Pro with maxed out specs. They’re hardly exclusive, either; have you seen how common they are? Every other person in the states has an iPhone. They’re often giving them away with cell phone plans. Getting a previous gen iPhone is probably one of the best values because it’s still fast and will be supported for years to come, but it’s significantly discounted.
That’s why the MacBook Neo is putting up numbers, because it’s expensive and exclusive. /s
To be fair that's a pretty new development along with the M series chips. Before then Apple stuff has always been the more expensive and overpriced choice.
Than what? A Dell XPS costs just as much. As a bonus it throttles just as much as the Intel machines.
I love my 600USD m4/16GB/256GB air sooo much. Last Mac I got was a 15” pro for like 2500USD 15 years ago and it still runs great (maxed out ram and added an SSD tho). I’ll keep this air forever, and it murders any other laptop at 600 dollars hahaha. Looks like I snagged it at a perfect time.
So ummm when is it bursting?
Dammit. Just as I was about to upgrade.
They realised poor people were starting to use their products. Oh, absolutely not...
Or their incoming RAM and SSD prices went up 500%. Hard to tell.
Why not both?
the neo is still a relatively new product. the increase on it was probably planned from the beginning.
Yeah, can’t go with Neo. Was about to move to a Macbook Pro, but now… damn this is gonna hurt.
Oh man I just picked up a floor model base M4 mini for $600 CAD in April. I already thought that was a good deal since they were retailing for $800 new. Now I see they’re selling for $1100. Yikes! I dodged a bullet. Hopefully this machine gets me through the bubble.
I'm due for a laptop refresh at work in a couple months. Used to happen every 3 years when the warranty ended, but they extended it 6 months because of price increases. The irony here is not lost upon me. I hope they don't extend it another 6 months. Or cheap out on the specs. Or both.
They will give you a Chromebook and a Citrix connection.
Good luck. At my shop, we extended from a 36-month refresh cycle to "when the hardware is no longer capable of running a supported operating system".
SMBs can't absorb these hardware costs.
Crazy expensive
I bought the best computer, loaded it with ram. And a new iPad Pro back in December when I first heard discussion about shortages. Thank fucking God for that.
Laughs in refurbished electronics
I'm so fucking scared of used laptops on eBay now. How do I know they aren't going to try and swap out my ram?
You just gotta know who to buy from. This is a current item on eBay. Specs are solid for a good price, you can get newer generations for more money, and eBay’s protections are heavily weighted towards the buyer.
That said, I just got a Thinkpad X1 Carbon from eBay and those have soldered memory, if that helps alleviate your RAM worries.
I usually take this route and it's easier to find barebones machines with no ram/ssd installed or just a lower quantity of RAM than I wanted. I purchase RAM separately to install. If the machine comes with RAM that gets taken out for upgrade I sell it back into the market if it's worth it, or sometimes it goes down the line to one of my other machines. You can get some pretty dope deals this way with what I think is minimal extra effort.