this post was submitted on 01 Jul 2026
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I think there was a really interesting part right at the bottom that was briefly mentioned. A lot of people are using A.I. to shop now. Probably not the Lemmy demographic. But people are willing to trust the A.I. when it gives them a recommendation, even if it's for a new brand they've never heard of before. This is an unprecedented level of marketing if the numbers in the article are correct. No advertising can compete with "artificial word of mouth" directly changing a customer's opinion.
My prediction is companies will notice this, fast, and there will be incentives for A.I. to become like a new advertising platform. How much do you think Grok can charge to recommend one product over the other if it can have such a high (near 40%) lead conversion?
404 media has an interesting podcast episode on “AEO” (AI SEO) and how it can be manipulated. Apple link