this post was submitted on 24 Aug 2026
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The story and headline are pushing a narrative that hides what is happening.
The FTC made sure we didn't call it "surveillance pricing" and shifted from prevention to disclosure.
https://prospect.org/2026/08/21/ftc-says-it-will-enforce-surveillance-pricing-it-wont/
I didn't get that it's hiding anything. says it right there in the blurb:
Unless I'm missing something, I understood that to mean exactly what you said.
It's even right in the dek: Businesses must disclose if they use consumer data to set individual prices.
Did they even read the article?